The Shop Pinot Noir, first crafted in 2004 as the debut wine of B. Kosuge Wines, remains true to its original spirit of being approachable and unpretentious, while also reflecting the evolution of both winemaker and vineyard over two decades. What began as “regular wine for regular people” has matured into a more nuanced, intuitive expression of Carneros Pinot Noir—balancing accessibility with depth and complexity. With each vintage, The Shop tells the story of experience, vine age, and a thoughtful yet uncomplicated approach to winemaking, offering a wine that is both inviting and quietly profound.